Creating an account allows you to register your server(s). Once a server is associated with your account and validated you can start sharing your bans with the community as well as purchasing a 24/7 RustAdmin Online license. The RustAdmin bans sharing system is very powerfull to fight against cheaters and toxic players. When a player is banned from a server and the admin decides to share his ban, then anybody else having this player on his server is able to see how many times he got banned from other servers and why.
I've created RustAdmin in 2014 for my own usage and started to release it in 2015. I had no idea at this point that it would become such a widely used RCON tool and I have been amazed by people I met through this program. Thank you everyone for your support and your kindness, working with server admins is a real pleasure and I'm happy to help people managing their servers.
I don't play Rust anymore (for about 3 years now :p) but I do still maintain RustAdmin and try to implement the majority of all your requested features.